Marketing Manager at The Startup Place Limited

Job Summary

• They are in need of a Marketing Manager who will utilize the company’s marketing mix and will be responsible for communications to our B2Baudience of high-calibre organizations such as leading property consultancies, government organizations and multinational firms.

Required Job Description

• Recognize and reach out to clients in businesses.
• Visit offices to initiate a business
• Pitch products and services.
• Develop presentations.
• Create and assess a business marketing strategy.
• Develop competitive pricing strategies.
• Follow through with customers and ensure satisfaction.
• Oversee product development.
• Create collateral to distribute during presentations.
• Advise businesses on local, national, and international trends.
• Develop sales quota targets.
• Anticipate revenues.
• Develop relationships with vendors.
• Demonstrate company products and solutions.
• Satisfy technical needs during the sales cycle.
• Articulate competitive positioning.
• Offer free or reduced trial periods for products.
• Record customer interactions in lead tracking and customer issue tracking systems.
• Follow up with leads aggressively.
• Solicit feedback on products and services.
• Provide short and long-term market forecasts, reports, and trends to assist business development in the acquisition of B2B clients
• Lead and ensure the consistency in the messaging, branding, content, and look-and-feel of all internal and external communications and marketing materials-coordinating and socializing with content, creativity, sales and the broader organization
• Perform industry and competitive analysis to inform the sales process and help to position and messaging
• Perform ongoing tracking and reporting on B2B marketing initiatives
• Develop and execute B2B marketing plans that may include PPC, email campaigns, participation in industry conferences and events, webinars, and website updates.

Specification

• Bachelor's Degree and 3+ years of marketing experience required; a minimum of 2 years of experience directly managing B2B Digital Marketing programs with a proven ability to deliver consistently strong measurable results.
• MBA preferred but not required.

Remuneration

• N150,000 - N200,000 per month plus Commission.