Marketing Manager at First Excelsia

Job Responsibilities

• Develop and execute comprehensive marketing plans to meet business objectives and sales goals.
• Collaborate with other teams to create and execute successful campaigns across multiple channels.
• Analyse and interpret market trends and customer insights to optimize marketing strategies and campaigns.
• Manage marketing budgets and ensure return on investment is tracked and reported accurately.
• Lead teams and provide guidance and direction to achieve departmental objectives.
• Conduct market research to identify new market opportunities and target audiences.
• Develop and maintain the company’s brand identity.

Person Specification

• Bachelor’s degree in Marketing/Business Administration, or a similar discipline.
• Proven experience as a Marketing Executive/Manager with a track record of driving result and revenue growth.
• Related experience in the Information and Communications Technology sector will be an added advantage.
• Excellent communication and interpersonal skills
• Strong leadership and team management abilities.
• Experience in developing and executing successful marketing campaigns across multiple channels.
• Understanding of market research and analysis techniques.
• Ability to think creatively and outside the box.
• Familiarity with digital marketing platforms and analytical tools.