Marketing Manager at Excel and Grace Consulting

Responsibilities

• Develop and implement a comprehensive marketing strategy aligned with the firm’s overall business objectives.
• Conduct market research and competitor analysis to identify opportunities and challenges.
• Develop and execute integrated marketing campaigns across various channels (digital, print, events, etc.)
• Manage and optimize the firm’s website and digital marketing efforts, including SEO, SEM, social media, and email marketing.
• Develop and manage content creation and distribution, including thought leadership pieces, case studies, and press releases.
• Build and maintain strong relationships with media outlets and industry influencers.
• Manage the marketing budget and track ROI on marketing initiatives.
• Lead and mentor a team of marketing professionals.
• Collaborate with sales and business development teams to generate leads and support sales efforts.

Qualifications

• Bachelor’s Degree in Marketing, Communications, or a related field.
• Minimum of 3 years of experience in marketing, preferably in the consulting industry.
• Proven track record of developing and executing successful marketing campaigns.
• Strong understanding of digital marketing and CRM platforms.
• Excellent project management, organizational, and analytical skills.
• Strong leadership and communication skills.
• Ability to work effectively in a fastpaced and dynamic environment.