Marketing Associate at TravelTube

Position Overview

• We’re looking for an energetic and creative Marketing Associate to help us expand TravelTube MySchool’s reach and strengthen our brand presence. This role offers a unique opportunity to contribute to impactful campaigns, engage diverse audiences, and work on innovative projects shaping the future of education. Fresh graduates with a passion for marketing and education technology are strongly encouraged to apply.

Key Responsibilities

• Assist in planning, executing, and monitoring marketing campaigns to promote MySchool’s products and services.
• Create and manage engaging content for social media channels (Facebook, Instagram, LinkedIn, X, TikTok).
• Conduct market research and competitor analysis to identify trends, opportunities, and audience insights.
• Support the development of marketing materials such as flyers, email campaigns, blog posts, and press releases.
• Help organize events, webinars, and campus activations to increase awareness and user engagement.
• Collaborate with cross-functional teams to ensure consistent brand messaging and campaign execution.
• Track, analyze, and report on campaign performance to inform future strategies.
• Engage with online communities, respond to inquiries, and build strong relationships with students, institutions, and partners.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or a related field (or equivalent experience).
• 0–2 years of marketing experience—fresh graduates are welcome.
• Strong written and verbal communication skills.
• Familiarity with digital marketing tools and platforms (e.g., Canva, Google Analytics, Mailchimp, Meta Ads Manager).
• Basic knowledge of SEO and content marketing principles.
• Ability to multitask, stay organized, and work collaboratively in a fast-paced environment.
• A creative mindset and genuine enthusiasm for education technology.

Preferred Skills

• Graphic design or video editing experience.
• Understanding of education markets in Africa and internationally.
• Experience with CRM tools such as HubSpot or Salesforce.