Marketer / Business Development Officer at Virtual PALyn

Job Description

• We are searching for a marketing officer with a knack for communicating and a flair for strategizing and implementing marketing campaigns.
• Who is equipped to contribute to existing marketing, branding, and advertising plans, while assisting with developing new initiatives in line with the company's goals.
• We need someone who is equipped with relevant qualifications and extensive experience in banking and in a range of marketing functions such as communications, digital marketing, advertising, branding, and social media.
• To ensure success as a marketing officer you must be an organized person who is able to withstand the pressures of handling varied tasks at the same time and meeting deadlines.

Responsibilities

• Managing and developing marketing campaigns.
• Meeting targets and generating new ideas
• Researching and analyzing data to identify and define audiences.
• Conducting promotional activities.
• Organizing and distributing financial and statistical information.
• Overseeing campaigns on social media.
• Evaluating the effectiveness of campaigns.
• Reporting on trends and statistics across all digital media platforms.

Requirements

• Bachelor's Degree in Marketing, Communications or related with 0-5 years experience
• Proven work experience in marketing.
• Excellent interpersonal skills.
• Solid knowledge of market research techniques.
• Thorough knowledge of social media and web analytics.
• Solid understanding of research techniques.