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HT-Limited is a Business Management Consulting firm, offering support in SME optimisation, business development, human resources management and administration.
We strive to support small to mid-sized enterprises by finding out specific business needs required to provide the best level of service for the organization. We provide customized HR consulting so...
SECTION I: BASIC INFORMATION ON THE ROLE
Job Title: Key Accounts Officer (Business Development)
Group: Business Development
Department: Sales
Role Description
Online Marketing and Brand Development)
Reporting to
Functionally:Head, Business Development Administratively: Head, Business Development
SECTION II: JOB SUMMARY
Manage all online accounts (content management and designing),Essentially, the job will ensure a smooth and hitch-free selling process. Providing focus for sales people to perform the key function of selling. Job similarly involves following up on customer issues that are non-technical in nature. conduct surveys using Google forms or jot forms, analyse data using IBM SPSS
Primary Job function
SECTION III: KEY ACTIVITIES AND RESPONSIBILITIES OF THE ROLE
- Perspective
- Responsibility
- Financial
- Drive and close sales of new business
- Upsell further solutions to existing customers
- Encourage profitability through competitively superior sales documentation
Customer
- Manages major clients (or key accounts)
- Respond to clients transactional issues or issues of non-technical nature
Process
- Prepare client proposals
- Report daily and weekly sales performance
- Present and defend proposals to clients
- Effectively negotiate business with new and existing clients
- Prepare invoices for payment purposes
- Draft SLA and have input from technical
- Follow through on payments
- Manage customer accounts following through with Client Accounts Dept. (or concerned department) on next payments
- Reconcile customer accounts before the next payment cycle
Capability
- Build capacity by enrolling in relevant professional associations/ societies and reviewing target industry publications regularly
- Regularly undertake courses that build sales capacity, in turn groom sales team to high performance
- Efficiently work through sales documentation with faster Turn-around-time (TAT)
- Provides oversight function to the Sales Executive who manages non-key or major accounts
Secondary Job function
- Perspective
- Responsibility
Financial
- Competitively negotiate with vendors with the view to cut expenses; underspend admin budget
- Timely obtain documents or pay levies to avoid incurring unbudgeted expense through penalties
Customer
Timely provide for all employees needs: supplies and tools
Process
- Corresponds with regulators to obtain necessary licenses and documents
- Approves and makes supplies available analyzing needs by department, work area or office
- Manage company fleet: monitor license renewals, arrange for repairs
- Create asset management systems to track all company assets
- Keep work tools in good order and organize office layout
- Supervise the HR officer and ensure employees align to HR policies and procedures
- Supervise the accounts officer day to day and jointly review accounting policy implementation with the Business Manager (BM) or as assigned by the BM
- Reviewing and updating health and safety policies and ensuring they are observed
- Provide structured admin processes and commit employees to align with the processes
- Completes special projects by organizing and coordinating information and requirements
- Plans and arranges for appropriate filing systems in the company (hard copies and electronic backup)
- Submitting information for budget preparation, scheduling expenditures, monitoring costs, analyzing variances
Capability
- Deepen people and asset management skills and ensure every employee fulfils requisite skill level requirement for high performance
- Carrying out staff appraisals, managing performance and disciplining staff
SECTION IV: JOB REQUIREMENTS
Skills & Competencies
Comprehensive knowledge of:
- Google analytics, Google/jot forms, IBM SPSS, Ahrefs (at least 2 other key word tools), Aiva, Buzzstream, Beacon, Sitebulb etc, SEO Analysis tools
- Microsoft Suite of Software (PowerPoint, Word, Excel, Project)
Proven skill in:
- Ability to manipulate images using graphic tools
- Ability to convert templates to web pages i.e. slicing graphic templates into HTML
- Presentations
- Use of newsletter tools
- Strong writing skills with ability to produce compelling copy
- Proof reading and editorial skills with a good eye for detail
- Strong analytical and ICT skills
- Ability to work as part of a team and individually
- Excellent time management and prioritisation skills
- Experience of managing and writing content for a website CMS
- Google Analytics and SEO experience
- Experience of managing social media campaigns
- Experience of email, adwords and/or display advertising campaigns using Mailchimp , IPZMA and other tools
- Experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
- Design software
- Knowledge of effective social media techniques • Knowledge of web design and development
SECTION V: KEY INTERACTIONS
- Key interaction – Internal
- Nature or purpose of interaction
- Business Development Manager/CEO
- Day to day work, reports
- Key interaction – External
- Nature or purpose of interaction: Clients
- Issues resolution, documentation etc.
DUTIES, FUNCTIONS AND RESPONSIBILITIES
- Responsible for looking into the online marketing strategies for the organization
- Develop and manage digital marketing campaigns
- Optimise the SEO of the portal.
- Prepare and update sales reporting tools
- Plan and execute marketing campaigns, and maintain and supply content for the company's job portal
- Optimize content for the job portal and social networking channels such as Facebook, Twitter, Instagram, Google Plus, etc
- Identify new digital marketing trends and ensure that the brand is in front of the industry developments.
- Content: Writing engaging content for a variety of audiences that is consistent with brand guidelines
- Execute social media efforts to improve KPIs, likes, shares, tweets, etc.
- Creating and executing SMS, and email-based marketing campaigns
- Email Marketing: Plan and manage a regular schedule of email marketing activity, growing our subscriber base and creating engaging, relevant content including testing to optimise results.
- Follow up leads till payment is made
- Place order and ensure complete delivery by the operations team
- Channel customer feedback appropriately
- Monitor, report and analyse results to improve performance, using tools such as Google analytics and others, so that amendments and improvements can be made where appropriate
- Prepare daily, weekly and quarterly feedback such as tracking the website traffic flow and provide internal reports
- Drive sales promotion events
- Executive key instructions as given by head of functional unit
- Knowledge and experience of using content management system (CMS) desirable
- Meet monthly and quarterly business targets as determined by management.