HubSpot Email Specialist at Project Growth

Key Responsibilities:

• Email Campaign Management: Create, manage, and optimize email campaigns and sequences using HubSpot. Ensure campaigns are effectively built and triggered to engage the target audience.
• Automation and Workflows: Build and maintain automations, funnels, and workflows to streamline marketing efforts and improve efficiency.
• Dashboard Management: Oversee and manage dashboards and reporting in HubSpot to track campaign performance and gather insights for continuous improvement.
• Email List Building: Develop and maintain email lists based on target audience segmentation to enhance campaign effectiveness.
• Content Creation: Create compelling and relevant email content that resonates with the target audience and supports marketing goals.
• A/B Testing: Conduct A/B testing to refine email content, subject lines, and campaign strategies for optimal performance.
• Landing Page Creation: Build and design landing pages to support HubSpot email campaigns and drive conversions.

What Success Looks Like:

• Effective Campaign Management: Successfully create and manage email campaigns that engage the target audience and drive results.
• Streamlined Automation: Implement and optimize automations, funnels, and workflows to enhance marketing efficiency.
• Insightful Reporting: Utilize dashboards and reporting tools to provide valuable insights and drive data-informed decisions.
• Targeted Email Lists: Build and manage email lists that are effectively segmented to improve campaign targeting and outcomes.
• High-Quality Content: Produce high-quality email content that aligns with marketing objectives and resonates with recipients.
• Optimized Performance: Demonstrate improved campaign performance through A/B testing and data-driven optimizations.

Qualifications:

• Experience: Proven experience with HubSpot email campaigns and operations, including building and managing email sequences and automations.
• Technical Skills: Proficiency in building automations, funnels, and workflows within HubSpot.
• Content Creation: Strong skills in creating engaging and effective email content.
• A/B Testing: Experience with A/B testing to optimize email performance.
• Landing Page Development: Ability to build and design landing pages.
• Fluency in English: Excellent verbal and written communication skills in English.