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We're looking for someone dedicated to developing and executing Google Ads planning and marketing initiative. This role requires a strategic mindset, technical proficiency, and the ability to optimize campaigns for maximum impact. You will also work closely with our consulted PPC agency.
Professional experience in managing all aspects of advertising campaigns in Google, Microsoft, and other Programmatic Ads (including paid search landing pages)
Expertise with Google Ads and Google Analytics advertising tools
Experience with content and social media marketing
Ability to analyze data and make optimization decisions
Ability to develop effective advertising and copywriting strategies
Knowledge of SEO will be an additional advantage
Analyze and optimize pay-per-click (PPC) campaigns to increase ROI
Keep abreast of white hat and black hat tactics so as not to violate search engine guidelines
Comprehensive knowledge and understanding of Google Analytics
Requirements
The Google Ads Specialist will deliver outcomes in the following:
High performing paid media campaigns - Leverage campaign metrics, conversion and acquisition data, and trends to inform marketing decisions; identify opportunities for performance optimization through analysis of company KPIs
Website and Social Media - Deliver quality written and social media content with insights to drive campaign performance as well as educate the team on paid media best-practices, trends, and opportunities for growth
Self-sufficient - Handle all day-to-day tasks associated with campaign management, including activation and fulfillment, tagging, optimizations, and reporting related to your paid media campaigns.
ROI - Drive company growth by delivering an excellent ROI on campaign.
You Will Be a Great If:
You have a fast machine and stable internet connection at home.
Have prior experience working remotely.
Can collaborate with other teams autonomously.
Have a strong orientation on task completion, results, and strategic goals.
You value personal integrity and conscientiousness.
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