External and Media Relations Manager at Egbin Power Plc

Role Purpose

• Projecting positive image of Egbin Power Plc through various channels to achieve the company’s corporate objectives.

Core Responsibilities

• Assist Head Corporate Communications in implementing the communication strategies
• Develop and effectively implement a media relations strategy, manage the company’s external reputation in consultation with the HOD Corporate Communications, ensuring an agreed consistency of engagement is achieved.
• Stakeholder engagement
• Increase the Company’s visibility (in all activities) and to position the Company as a trusted partner and provider of choice.
• Proactive identification of potential conflict signs amongst external stakeholders for engagement.
• Crisis management.

Role Accountabilities

• Assist Head Corporate Communication to define and implement the overall communications strategy/programme for the Company including materials, templates and job aids to support communication strategies with special attention to external stakeholders.
• Coordinating and overseeing all community and media relations activities.
• Conduct regular dip-stick assessments of stakeholders’ expectations.
• Organize media and stakeholder’s events
• Ensure that key messages relating to the company are duly delivered to all External Stakeholder.
• Ad-hoc community engagement for mutual relationship with the company.
• Establish and maintain positive relationships with media personnel and media houses to ensure the image of the Company is well-projected and protected positively at public engagements and forums.
• Preparation and placement of advertorials, articles, and press releases etc. in various online, print and electronic media.
• Monitoring and reporting of media activities.
• Assist to organize press conferences, press coverage of events and manage meetings etc.
• Manage media crisis to avert negative publications.
• Conduct regular market research studies, monitor trends and report the same to the Head Corporate Communication.
• Liaise with relevant agencies for creative enlightenment campaign materials-Print and Electronic.
• Ensure compliance with regulatory bodies guidelines on campaign materials-APCON approval of campaign materials and sustaining NERC enlightenment schedule.

Education and Work Experience

• Relevant University Degree or its equivalent.
• Minimum of 10 years experience in a similar role with at least 3 years in supervisory role.
• Knowledge and good understanding of effective Communications practice
• Broad knowledge and experience in the power sector will be an added advantage.

Skills and Competencies:

Technical Competencies:

• Sound knowledge of the media industry
• Excellent writing and communication skills
• Hands-on experience in managing the media and relevant stakeholders
• Ability to create and maintain effective relationships with key stakeholders
• Proficient in the use of Microsoft office suites such as power point, excel and word etc
• Sound understanding of the Power Industry value chain.
• Possess quality leadership traits.
• Effective planning and co-coordinating ability.
• A good team player
• Possess creative and analytical mind.
• Ability to manage crisis.

Behavioral Competencies:

• Strong leadership and managerial skills
• Good planning and organisation skills
• Time Management