Digital Media Executive/Analyst at Thinkmint Nigeria

Role Overview:

• We are looking for a highly skilled and social media-savvy Digital Media Executive / Analyst to join our dynamic team. The ideal candidate will be a master of digital media strategy, content creation, and campaign analysis. You will play a key role in managing our online presence, planning engaging social media content, and analyzing campaign performance to drive measurable results.

Key Responsibilities:

• Develop, manage, and optimize content across social media platforms, websites, and other digital channels.
• Create and implement social media strategies to boost brand awareness, engagement, and lead generation.
• Plan and schedule content using social media management tools (e.g., Hootsuite, Buffer).
• Produce engaging multimedia content, including graphics, videos, and written posts, tailored for different platforms.
• Collaborate with the marketing team to design and execute online advertising campaigns.
• Monitor and analyze performance metrics, providing actionable insights for campaign optimization.
• Stay updated with trends in social media, digital marketing, and real estate marketing to keep our content fresh and relevant.
• Work closely with stakeholders to align media campaigns with overall business and marketing objectives.

Qualifications:

• Bachelor’s degree in Marketing, Communications, or a related field.
• 2–3 years of experience in digital media, social media management, or online marketing.
• Excellent knowledge of social media platforms (Facebook, Instagram, LinkedIn, Twitter, X, TikTok, etc.).
• Strong skills in content creation, planning, and scheduling.
• Proficiency with digital marketing and analytics tools (Google Analytics, Hootsuite, Meta Business Suite, etc.).
• Exceptional written and verbal communication skills.
• Strong analytical skills to interpret data and optimize campaigns.
• Ability to work effectively in a team and collaborate across departments.
• Experience in real estate marketing or digital marketing is a plus.