Digital Marketing Specialist at Don Quester Consulting

Location: Ikeja, Lagos
Job Grade: DMS-001

Job Description

• The Digital marketer is responsible for converting website visits into sales and introducing special deals.
• Responsible for ensuring that search engine optimization is deployed to allow target audience easily find the company’s website.
• Any other tasks or responsibilities as assigned by the organization.

Requirements

• B.Sc. in Marketing, Information Technology, Public Relations, Business Administration and other related field with a minimum of 5 years proven experience in Digital marketing role.
• Critical thinker and innovative mindset
• Great interpersonal, communication, good time management and problem-solving skill is required.
• Working knowledge of ad serving tools (e.g., DART, Atlas) and experience in setting up and optimizing Google Adwords campaign is important.

Job Competency Requirements:

• Ability to manage and maintain relationships with both existing and new customers to meet organizational objectives.
• Ability to plan and manage multi-channel marketing campaigns, online brand presence, online content creations, implementing content strategy, and oversee all the company’s social media accounts on Facebook, Twitter, and Google.
• Ability to supervise, build, and implement all digital marketing strategies within the organization.
• Ability to engage Original Equipment Manufacturers (OEMs) to generate leads, strengthen relationships and ultimately drive sales.
• Ability to measure report performance of all digital marketing campaigns, and assess against goals (ROI and KPI).
• Ability to evaluate emerging technologies, providing thought leadership and perspective for adoption where appropriate.