Digital Marketing Specialist at Basenet Digital Ltd

We seek a Digital Marketing Specialist, with a focus on Content Strategy & Creation. 

Job Details
Type: Full-time six-month renewable
In this role, you will:

• Research and examine topic ideas to create briefs for new and existing content pages and formats
• Support the project management of a complex content production process end-to-end, at scale, including maintenance of production tracking and task management systems
• Create documentation and training materials for internal teams, as well as external agencies and contractors
• Support the process of recruiting and managing freelance writers
• Provide feedback to writers and coordinate with other team members to ensure content adheres with brand guidelines and is medically accurate before publishing
• Own publishing and take responsibility for maintaining a high-quality bar for content output 

Video:

• Lay the groundwork for getting our pet content channels running within 40 days of resumption
• Systematize the library of already created pet content
• Create funny and cheeky tags and captions for our pet photos and videos
• Create pet video shoot ideas and coordinate from conception to publishing
• Be willing to lend voice and image to our video

You will be successful if you have:

• Adept editorial skills that includes a demonstrated record or portfolio of writing and editing online articles
• Proficient in SEO best practices, including terminology and familiarity with analytics tools (Google Search Console, Ahrefs, SEM Rush) 
• Comfortable with software that supports content production (Contentful or Wordpress CMS, Google Sheets, Airtable, Asana)
• Excellent project management skills and attention to detail
• Experience managing freelancers
• Passion for beauty, skincare, and animals, and health
• Advanced Computer literacy
• Video editing skills or willing to learn

Benefits

• Company provided laptops/gadgets
• Utility allowances
• Coworking stipends

If you have any questions, reach out at hello@basenetdigital.com