Digital Marketing Specialist at Agrocom

About the Role

• The Digital Marketing Specialist executes Agrocom's digital marketing initiatives, focusing on paid media, SEO/SEM, email, and performance campaigns that drive measurable results and support growth objectives.

Key Responsibilities

• Plan, launch, and optimise paid campaigns across Google, Meta, LinkedIn, and other platforms
• Manage SEO, SEM, and content distribution strategies
• Execute email marketing, retargeting, and nurture campaigns
• Monitor performance metrics, A/B test creatives and audiences, and report on ROI
• Collaborate with design and content teams on campaign assets
• Stay current with digital marketing trends, tools, and platform updates
• Support overall marketing goals with data-driven recommendations

Requirements

• Experience in strategic marketing and target squashing
• Hands-on experience managing paid digital campaigns and performance marketing
• Proficiency with digital marketing tools and analytics platforms
• Strong analytical mindset and ability to translate data into action
• Excellent organisational and communication skills
• Experience in agribusiness, agritech, or related sectors is an advantage