Digital Marketing Officer at Cloverleaf Microfinance Bank

Job Description

• We are searching for a highly-creative Digital Marketing Officer to join our marketing & credit team. In this position, your central goal is to help grow our brand’s influence locally while also increasing brand loyalty and awareness.
• Your duties will include planning, implementing, and monitoring our digital marketing campaigns across all digital networks. Our ideal candidate is someone with experience in marketing, digital credit platforms and social media management. In addition to being an outstanding communicator, you will also demonstrate excellent interpersonal and analytical skills.

Responsibilities

• Plan and execute all digital marketing social media and display advertising campaigns
• Design, build and maintain our social media presence.
• Measure and report performance of all digital marketing campaigns, and assess against goals
• Identify trends and insights, and optimize spend and performance based on the insights
• Brainstorm new and creative growth strategies.
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
• Executing digital marketing tasks.
• Creating consistent brand messaging.
• Analyzing marketing campaign performances.
• Engaging with online audiences.

Education & Experience

• Minimum of OND in Marketing or related field.
• Minimum of 3 years’ experience in the Digital Marketing space.

Other Conditions:

• All eligible candidates should preferably reside within the core axis of Lagos island/Ikoyi cum Lekki/Ajah or in the immediate environs of the mainland – Yaba, Gbagada, Maryland or Ikeja or in areas where access to the office would not be a challenge