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  • Posted: Dec 23, 2024
    Deadline: Not specified
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    SavingsBox NG is an innovative and e-commerce (FINCOM) fintech platform set to revolutionize the financial landscape in Nigeria. Serving as a comprehensive solution. At Savings Box, we offer automated savings, diverse loan options, and investment opportunities to empower users in securing their financial future and realizing their aspirations. We are embarki...
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    Digital Marketing Manager

    Job Overview

    • The ideal candidate is a passionate storyteller who excels in digital marketing, content creation, and audience engagement. As a Digital Marketer at our fintech company, you will play a crucial role in driving online presence, building brand awareness, and creating compelling content that resonates with our target audience.

    Key Responsibilities

    Content Strategy and Creation:

    • Develop, write, and edit high-quality content for blogs, social media, email campaigns, and website updates.
    • Create educational and engaging content tailored to our fintech audience, including articles, infographics, and videos.
    • Collaborate with the product team to translate complex financial concepts into relatable and user-friendly content.

    Social Media Management:

    • Develop and implement social media strategies to grow followers, boost engagement, and promote our services.
    • Schedule and publish posts across various platforms, including LinkedIn, Twitter, Instagram, and Facebook.
    • Monitor and respond to audience interactions, building meaningful relationships with followers.

    Digital Campaigns:

    • Plan and execute paid advertising campaigns (Google Ads, Facebook Ads, etc.) to drive traffic and conversions.
    • Optimize campaigns based on performance metrics to maximize ROI.

    SEO and Analytics:

    • Conduct keyword research and optimize content for search engines to increase organic visibility.
    • Track and analyze digital marketing performance using tools like Google Analytics and provide actionable insights.

    Collaboration:

    • Work closely with cross-functional teams, including product, design, and customer success, to ensure consistent messaging and branding.
    •  Stay updated on fintech trends and integrate them into marketing strategies.

    Qualifications

    • Bachelor’s degree in Marketing, Communications, or a related field.
    • Proven experience as a Digital Marketer, preferably in the fintech industry.
    • Strong content writing skills with a portfolio showcasing previous work.
    • Proficiency in digital marketing tools and platforms, including Google Analytics, SEMrush, Canva, and social media scheduling tools.
    • Basic knowledge of financial services and fintech trends is a plus.
    • Excellent communication and organizational skills with a keen eye for detail.

    Method of Application

    Send your CV, portfolio, and a cover letter explaining why you’re the perfect fit for this role to humanresources@savingsbox.ng. Please include examples of previous content or campaigns you’ve managed

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