Digital Marketing Manager at Offshore Dimensions Limited

Key Responsibilities:

• Social Media Management: Develop and manage social media strategies, create and curate content, and engage with our audience across platforms.
• Content Creation: Produce engaging contents (text, photos, videos) and collaborate with departments for coordinated actions.
• Digital Marketing Strategy: Plan and execute campaigns, including SEO/SEM, email, social media, and display advertising.
• Analytics and Reporting: Analyze performance metrics, optimize strategies, and report on campaign effectiveness.

Requirements:

• Proven working experience in digital marketing.
• Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns.
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate.
• Experience in optimizing landing pages and user funnels.
• Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends).
• Working knowledge of ad-serving tools.
• Experience in setting up and optimizing Google AdWords campaigns.
• Strong analytical skills and data-driven thinking.
• Up-to-date with the latest trends and best practices in online marketing and measurement.

Preferred Qualifications:

• HND/Bachelor’s degree
• Professional certifications in digital marketing, SEO, Google AdWords, etc. is a plus.
• Experience with graphic design and content creation tools such as Adobe Creative Suite.