Digital Marketing Manager at JSK Consulting Group

Location: Ikoyi, Lagos
 

Job Description

• We need an experienced Digital Marketing Manager to join our team
• The candidate is responsible for developing, implementing and overseeing long-term digital marketing campaigns as well as short-term advertising techniques.
• This role requires being adept at enhancing brand awareness, creating contents, driving traffic to the company’s website and generating sales leads. A digital marketing manager spearheads and coordinates the marketing initiatives (Inbound and outbound).
• Identifying and testing new digital platforms and tools
• Manage and posts contents on the organization social media handles
• Handling Strategic Online Initiatives
• Leading marketing campaigns from the idea stage through to their execution and implementation
• Develop strategies that drive customers to the website
• Improve the design, traffic, and content of the website
• Create paid campaigns on social media platforms
• Using Web Analytics tools to monitor site traffic
• Optimizing marketing campaigns, including email marketing, social media and digital advertising
• Monitoring and evaluating online media campaigns to keep them fresh and effective
• Working with other department heads and staff to discuss plans and marketing strategies
• Maintain consistent brand messaging throughout all platforms
• Create email blast campaigns to target key customers
• Negotiating advertising contracts
• Use advanced metrics to measure the success of a marketing campaign
• Staying current with emerging opportunities in the digital marketing world

Qualifications

• Bachelor's Degree in Marketing or related field required
• 3 to 5 years of experience in digital marketing and advertisement
• Well conversant in the use of social media as a marketing tool
• Great problem-solving and communication skills
• Understand website metrics and best practices
• Experience with search engine optimization, lead generation and email marketing
• Proficient in photo and video editing software such as Adobe
• Deep knowledge of web design principles
• Proficient in MS Office Suite, including Outlook, Excel and Word.
• Ability to identify long term trends in data
• Able to work with team at all levels to develop marketing goals and evaluate results
• Experience working with a content management system
• Strong project management skills.

Salary
N120,000 - N200,000 monthly.