Digital Marketing Executive at Portrec Resourcing

About the Role

• We are seeking a results-driven, highly intelligent, and outspoken Digital Marketing Executive to execute, implement, track, and optimize digital marketing campaigns across multiple online channels.
• The ideal candidate must be tech-savvy, confident, innovative, and capable of using modern digital tools to drive measurable business growth.

Key Responsibilities

• Execute and implement existing strategies in alignment with business objectives, ensuring accurate formatting and staying up to date with trends.
• Plan, launch, and optimize campaigns across social media, Google Ads, email marketing, TikTok, LinkedIn, YouTube, and other digital platforms
• Create and manage engaging, high-converting content for websites and social media platforms
• Use AI tools to enhance content creation, campaign automation, analytics, and audience targeting
• Manage and optimize paid advertising using modern campaign platforms (Meta Ads, Google Ads, LinkedIn Campaign Manager, etc.)
• Utilize editing tools (e.g., CapCut, Canva, Adobe Suite, or similar) to produce high-quality visual and video content
• Add video creation and editing to campaigns and social media content
• Monitor campaign performance using analytics tools and generate performance reports
• Stay updated on digital trends, emerging technologies, and platform updates
• Track KPIs such as engagement, conversion rates, lead generation, and ROI
• Collaborate with team members to ensure brand consistency and effective messaging.

Requirements

• OND, Diploma, HND, or BSc Degree in Marketing, Communications, Business, or related fields
• Candidates without formal qualifications will be considered if they demonstrate substantial practical experience and a strong, proactive work ethic
• 3 - 5 years proven experience in digital marketing
• Strong knowledge of AI tools and automation platforms
• Proficiency in modern digital campaign platforms
• Excellent understanding of TikTok and LinkedIn growth strategies
• Strong experience with video editing and content editing tools
• Confident, articulate, smart, and outspoken personality
• Strong analytical and problem-solving abilities
• Ability to manage multiple campaigns simultaneously and deliver measurable results

Preferred Qualifications:

• Experience in B2B marketing or lead generation
• Certification in Digital Marketing, Performance Marketing, or related field
• Experience managing executive or corporate brand positioning.

What We Offer

• Competitive salary within the range of N150,000 – N250,000 (based on experience and competence).
• Performance-driven and results-oriented work environment
• Professional growth and development opportunities
• Innovative and performance-driven work environment