Digital Marketing Executive at DU Opensource Limited

Location: Ikeja, Lagos

Job Description

• We are a market player in the ever-changing Out-of-Home media industry. We specialize in targeting the hard-to-reach “on-the-go” consumer by cost-effectively building your brand. Our future goal is to be the leading Tech-Driven Outdoor Advertising Agency.
• We are looking for an experienced and result-driven Digital Marketing Executive to join our awesome marketing team! As a Digital Marketing Executive at our company, you will be responsible for setting up, implementing and managing the overall company's digital marketing strategy.
• Digital marketing strategies are extremely important for our company's success, so your role will play a crucial role in achieving our business goals and objectives.
• We are expecting you to have experience and a big passion for digital technologies and all digital marketing channels.

Duties and Responsibilities

• Build, plan and implement the overall digital marketing strategy
• Manage the strategy
• Manage and train the rest of the team
• Stay up to date with the latest technology and best practices
• Manage all digital marketing channels
• Measure ROI and KPIs
• Prepare and manage a digital marketing budget
• Oversee all the company's social media accounts
• Manage and improve online content, considering SEO and Google Analytics
• Build an inbound marketing plan
• Forecast sales performance trends
• Motivate the digital marketing team to achieve goals
• Monitor competition and provide suggestions for improvement

Requirements

• BSc Degree in Marketing, or relevant field
• 3 years of experience as a Digital Marketing Executive
• 3 years of experience in developing and implementing digital marketing strategies
• Good knowledge of all different digital marketing channels
• Good knowledge and experience with online marketing tools and best practices
• 3 years of hands-on experience with SEO/SEM, Google Analytics, and CRM software
• Familiarity with web design
• Sense of ownership and pride in your performance and its impact on a company’s success
• Critical thinker and problem-solving skills
• Team player
• Good time-management skills
• Great interpersonal and communication skills

Salary
N70,000 - N100,000 monthly.