Digital Marketer at Pertinence Group

Job Overview

• We are seeking a creative, data-driven, and results-oriented Digital Marketer to join our team
• The ideal candidate will be responsible for planning, executing, and optimizing digital marketing campaigns that increase brand awareness, generate leads, and drive customer engagement across multiple online channels.

Key Responsibilities

• Develop and implement digital marketing strategies aligned with business goals.
• Plan, manage, and optimize campaigns across social media, search engines, email, and display advertising.
• Create and schedule engaging content for digital platforms.
• Monitor campaign performance using analytics tools and prepare regular performance reports.
• Manage SEO and SEM initiatives to improve website visibility and traffic.
• Coordinate with designers, content creators, and other team members to produce effective marketing materials.
• Conduct market research and competitor analysis to identify new growth opportunities.
• Manage online communities and respond to customer inquiries on digital platforms.
• Track marketing budgets and ensure campaigns deliver a strong return on investment (ROI).
• Stay up to date with the latest digital marketing trends, tools, and best practices.

Qualifications

• Interested candidates should possess a Bachelor's Degree with 3 - 5 years experience.