Digital Marketer at Michael Stevens Consulting

Responsibilities

• Create and upload copy and images for the organisation's website
• Write and dispatch email marketing campaigns
• Provide accurate reports and analysis to clients and company management to demonstrate effective return on investment (ROI)
• Research new online media opportunities that may benefit the business including mobile, social media, development of blogs and forums
• Design website banners and assist with web visuals
• Communicate with clients, affiliate networks and affiliate partners
• Conduct keyword research and web statistics reporting
• Contribute to social media engagement and brand awareness campaigns
• Use web analytics software to monitor the performance of client websites and make recommendations for improvement
• Contribute to company and industry blogs and manage e-communications
• Assist with paid media, including liaising with digital advertising agencies
• Develop and integrate content marketing strategies
• Keep up to date with current digital trends
• Manage the contact database and assist with lead-generation activities
• Negotiate with media suppliers to achieve the best price for clients.