Digital Marketer at GUO Transport Company Limited

Job Responsibilities

• Assisting in the formulation of strategies to build a lasting digital connection with customers with primary focus on customer engagement, customer acquisition, customer retention and customer relationship management
• Develop and monitor campaign budgets
• Plan and monitor the ongoing company presence on across all social media platforms
• Maintain brand identity across all online advertisements, websites and social media channels.
• Run targeted online client generation marketing campaigns
• Increase website traffic through Search Engine Optimization (SEO), PPC campaigns and online marketing strategies.
• Implementing SEO restructure of company’s website with emphasize on Technical SEO, On-page and Off-page SEO, Local SEO and Content Marketing.
• Forecast marketing campaign growth and ROI for marketing campaigns
• Assist in maintaining the front-end functionality and content management of all corporate websites.
• Organic growth of company followership across all digital channels
• Provide creative ideas for content marketing and update website
• Prepare accurate reports on our marketing campaign's overall performance

Job Specification
Qualifications:

• BSc. Mass Communication, Marketing or any Social Sciences with Diploma in Digital Marketing, SEO certifications amongst others
• Cerificate in Digital Marketing
• Minimum of 2 years working experience in related industry