Digital Marketer at Digital Marketing Skill Institute

About the Role:

• We are looking to engage an experienced Digital Marketer to join our team, As the Digital Marketer, you will be in charge of creating and implementing plans to increase Digital Marketing Skill Institute market share, brand equity, brand awareness and maintain a positive image for Digital Marketing Skill Institute.
• Ultimately, you should be able to act as the face and voice of our brand and manage all social media and community communications.

What does a Digital Marketer do?

• The Digital Marketer is in charge of managing and developing a brand’s online community. He/she acts as the brand’s spokesman and communicates with end-users within the community.
• The Digital Marketer handles the strategic planning of social media marketing campaigns, social media pages, and the creation of content and email marketing. However, his/her main role is to communicate and provide support to the community members.
• The Digital Marketer is the first point of contact within the social media community and strives to engage and provide support to members of the community. The Social Media Community Manager is required to monitor trends and topics mentioned by the community and has the ability to anticipate potential problems that may negatively affect brand reputation.
• A Social Media Community Manager builds the brand’s online presence and fosters stronger relationships between the brand and the public.
• As a role that focuses on managing the company’s brand awareness, we expect to see the following duties and responsibilities as highlighted below:

Your duties will include but are not limited to the following:

• You will be responsible for the social media presence of Digital Marketing Skill Institute; create engaging and interactive content, respond to interactions
• Organizing and participating in events to build community and boost brand awareness
• Building relationships with customers, potential customers, industry professionals and journalists
• Lead engagement and interactions within the learning support communities
• Analyzing the effectiveness of our engagement and social media campaigns, to identify the next set of activities
• Support or co-create initiatives to foster discussion and knowledge-sharing for the learning support community
• Managing live chats and online comments
• Managing all community groups such as Telegram, whatsapp etc
• Planning and managing our social media platforms.
• Identifying the latest trends and technologies affecting our industry.
• Working with the team to brainstorm new and innovative growth strategies.

Requirements:

• Bachelors in Mass Communication, Public Relations, and other related Courses
• 1-3 years experience in content writing, social media management, public relations, graphic and video designs.
• He/she must be a people’s person with great interpersonal and communication skills
• He/she must be able to develop ‘WOW’ communication and marketing strategies.
• Attention to detail and ability to multitask
• Ability to interpret website traffic and online customer engagement metrics.
• Must have completed NYSC
• work experience as a community manager