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  • Posted: Mar 12, 2021
    Deadline: Mar 26, 2021
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    DecorhubNG.com is an online destination for all thing home and garden. Our goal is to help people find the perfect home products to furnish their home with ease and at the right price. Our Vision To be the largest platform in Africa for all things home. Our Mission To be the leading partner in the creation of a comfortable home simplifying the home shopp...
    Read more about this company

     

    Digital Communications Specialist

    Job Description

    Content Creation/Strategy

    • Perform website content updates and write news and blog posts designed to drive traffic, promote engagement and support company objectives
    • Perform keyword, industry and competitive research to inform content marketing strategy, and collaborate with content contributors to create high-quality content around relevant terms and trends
    • Assist in the creative process of producing creative visual assets (photographs, videos, infographics, GIFs, stop-motion) for website, email marketing, blog and social media usage
    • Contribute to overall digital growth and content marketing strategy

    SEO/SEM & Web Optimization/Management

    • Maintain company websites and profiles, ensuring all content is up-to-date, accurate and follows brand guidelines and web best practices
    • Lead all SEO activities, including implementing on-page and off-page optimization, analyzing competitors, keyword research, technical SEO and identifying link building opportunities
    • Provide strategic, actionable insights for improving organic and local search rankings
    • Conduct NAP and listing audits to ensure citations are accurate and optimized – creating, claiming and verifying new listings
    • Provide SEO improvement recommendations to website architecture and UI/UX, working with agency partners to implement changes and develop user testing experiments
    • Create and manage all Universe ticketing event pages
    • Stay up-to-date on industry changes and identify new technologies to improve processes
    • Build, optimize and analyze PPC campaigns, reporting learnings to be applied to other digital activities

    Email Marketing

    • Oversee the email marketing lifecycle, from strategy, development and execution of all email campaigns
    • Conduct A/B testing and provide actionable recommendations for campaign optimization
    • Update and maintain the email marketing calendar and reporting spreadsheet
    • Research and seek opportunities for growing our email database and newsletter signups

    Strategy/Digital Reporting

    • Provide reporting on digital activities
    • Summarize and gather insights to optimize campaign performance  

    Qualifications                                                                                             

    • a degree in Digital Marketing/Marketing, Business or Communications
    • experience in digital strategy, management or digital marketing consulting
    • Deep understanding of digital and social media realms; passionate about generating and sharing content and new technologies
    • Understanding of SEO best practices and strategies
    • Proven experience in managing enterprise social media tools and technologies, including monitoring and digital marketing metrics
    • Possesses a creative approach and a vision for lifestyle storytelling
    • Excellent written and verbal communication skills
    • Detail-oriented and strong organizational skills
    • Works extremely well under pressure and is able to multi-task on concurrent projects
    • Enjoys working in a hands-on and collaborative team environment
    • Passionate about interior design industry
    • Photography, videography and editing skills are an asset

    Method of Application

    Interested and qualified? Go to Decorhub Nigeria on forms.gle to apply

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