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  • Posted: Aug 19, 2022
    Deadline: Aug 23, 2022
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  • Roxbury Leisure Homes is a real estate company that majors in constructing affordable housing for the average income earning families in Lagos Nigeria. We engage in constructing affordable housing that will meet the needs of a wide range of clients. We are working towards becoming one of the largest affordable housing construction companies in Lagos and Nige...
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    Content Writer / Digital Marketer

    Responsibilities

    • Research industry-related topics (combining online sources, interviews and studies)
    • Write clear marketing copy to promote our products/services
    • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns
    • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
    • Prepare well-structured drafts using Content Management Systems
    • Proofread and edit blog posts before publication
    • Experience in optimizing landing pages and user funnels
    • Submit work to editors for input and approval
    • Coordinate with marketing and design teams to illustrate articles
    • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
    • Identify trends and insights, and optimize spend and performance based on the insights
    • Conduct simple keyword research and use SEO guidelines to increase web traffic
    • Promote content on social media
    • Proven working experience in digital marketing
    • Experience with A/B and multivariate experiments
    • Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)

    Requirements & Skills

    • Bachelor's Degree in Communications, Marketing, English, Journalism or a related field.
    • 2 - 5 years of work experience.
    • Proven content writing or copywriting experience.
    • Working knowledge of content management systems.
    • Proficient in all Microsoft Office applications.
    • A portfolio of published articles.
    • Excellent writing and editing skills.
    • The ability to work in a fast-paced environment.
    • The ability to handle multiple projects concurrently.
    • Effective communication skills.
    • In-depth knowledge of various social media platforms, best practices, and website analytics.
    • Solid understanding of HTML, CSS, and JavaScript is required.
    • Highly creative with excellent analytical abilities.
    • Outstanding communication and interpersonal skills.
    • Up-to-date on the latest trends and technologies in digital marketing.

    Method of Application

    Interested and qualified candidates should send their CV to: vacancy.roxburyhomes@gmail.com using the Job Title as the subject of the mail.

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