Content / Media Manager at Froshtech Automotive

Job Description

• As a content/media manager, you will be responsible for managing multiple brands and creating compelling written and visual content for various platforms.
• Your role involves organizing content schedules, engaging with audiences, and ensuring brand reputation aligns with marketing objectives.
• Develop and implement content strategies to enhance brand awareness, engagement, and customer acquisition across diverse media channels. , curate, and coordinate engaging content for platforms such as Facebook, Twitter, Instagram, LinkedIn, etc.
• Manage and monitor content distribution, including scheduling posts, responding to comments and messages, and interacting with the audience.
• Analyze content performance metrics, generate reports, and make data-driven decisions for continuous improvement.
• Stay abreast of the latest trends, best practices, and emerging platforms in content creation and media management to keep the company's content strategy innovative and relevant.
• Collaborate with cross-functional teams, including marketing, communications, and design, to align content efforts with the overall brand strategy.
• Monitor industry conversations, competitor activities, and customer feedback to identify opportunities and address potential risks.
• Utilize advertising platforms for content promotion and campaigns, ensuring optimal use of resources.
• Develop and maintain relationships with influencers and brand advocates to amplify reach and enhance brand visibility.
• Ensure compliance with legal and ethical guidelines for content creation and media management.

Qualifications / Recruitments

• Interested candidates should possess an OND, HND, BSc in a relevant field with 3 to 5 years of work experience.
• Possess strong written and verbal communication skills to create compelling content, engage with the audience, and collaborate effectively with internal teams.
• Familiarity with graphic design and UI/UX principles is an added advantage.
• Analytical mindset to interpret content metrics, generate reports, and make data-driven decisions to optimize campaigns.
• Creativity and the ability to think outside the box for developing innovative and engaging content strategies.
• Strong organizational and time management skills to handle multiple platforms, schedules, and campaigns simultaneously.
• Proficiency in social media management tools, analytics platforms, and advertising platforms.
• Understanding of SEO principles and their application to content and media strategies.
• Customer service orientation to respond promptly and professionally to comments, messages, and inquiries.
• Crisis management skills to handle negative feedback, manage online reputation, and address concerns effectively. Attention to detail to maintain brand consistency across all media channels.