Content Creator at Louis Valentino Nigeria Limited

Responsibilities

• Create original, compelling, and relevant content tailored to the target audience. This can include articles, blog posts, social media posts, infographics, videos, podcasts, and more.
• Content Strategy: Collaborate with marketing and creative teams to develop content strategies that align with the brand's goals and objectives. This involves understanding the target audience, market trends, and competitor analysis.
• Identify and curate relevant content from external sources that align with the brand's voice and values. Content curation helps to provide additional value to the audience and keeps the content pipeline active.
• Manage social media accounts by posting content, responding to comments and messages, engaging with followers, and analyzing performance metrics to optimize content strategies.
• Ensure that all content is search engine optimized to improve visibility and search rankings on platforms like Google.
• Develop and execute promotional strategies to increase content reach, such as collaborating with influencers, running paid campaigns, and leveraging email marketing.
• Create multimedia content, including graphics, images, videos, and audio, using various tools and software.
• Monitor the performance of content using analytics tools to assess audience engagement, identify successful content types, and make data-driven decisions for future content creation.
• Ensure that all content produced aligns with the brand's tone, voice, and values, maintaining a consistent brand image across all platforms.
• Stay Updated on Trends: Keep abreast of industry trends, social media developments, and emerging content formats to stay ahead of the curve and adapt content strategies accordingly.

Qualifications

• Candidates should possess an HND / Bachelor's Degree with 2 - 5 years relevant work experience.