Clinical Marketer at MSI Reproductive Choices

Job Objectives

• As a Clinic Marketer at MSI Nigeria, your role is crucial in driving strategic business plans, developing marketing strategies, and increasing opportunities for the clinic. 
• Your initiative, energy, and results-driven orientation will be utilized to identify and pursue new business opportunities, analyze competitor strategies, and recommend strategies to retain a competitive edge in the market. With excellent communication skills, you will effectively communicate and promote the clinic's services to target audiences. 
• Your persuasive and goal-oriented approach will contribute to lead generation and prospect management, ultimately driving continuous growth for the clinic. 
• By monitoring marketing performance and collaborating with management, you will ensure the achievement of sales goals and contribute to the clinic's short- and long-term business development plans. 
• Your strong computer skills and experience in field marketing, preferably in a medical facility, will further support your success in this role. 
• Your pro-choice attitude and commitment to safeguarding clients will demonstrate your dedication to promoting a safe and respectful environment within MSI’s reproductive health services.

Overall Responsibilities

• Develop and execute strategic business plans & development forecasts for new business opportunities
• Develop and implement marketing, communication, and product development plans to maximize volumes and increase opportunities for the Clinic
• Leverage insights from competitor strategies, price, and service offerings & recommend strategies to retain lead and increase market share.
• Drive the continuous growth of the Clinic
• Continually monitor marketing performance with regards to changes within the marketplace; undertake thorough analysis to ensure targets are met.
• Prepare and review reports and documents; Request-for-Proposals; preparing background documents as necessary

Required Qualifications

• Candidates should possess an HND/ Bachelor’s degree with at least 2 years post NYSC experience in field marketing. Preferably previous experience in a sales capacity in a medical facility such as hospital or diagnostic centre.
• Strong computer skills, including Microsoft Office Suite (Word, PowerPoint, Outlook, and Excel) and CRM/Salesforce experience preferred.
• Experience with lead generation and prospect management
• Excellent verbal and written communication skills
• Persuasive and goal-oriented
• Possesses an energetic, outgoing, and friendly demeanour
• Demonstrated and proven sales results
• Ability to work independently or as an active member of a team

Soft Skills:
For this role, we’re looking for an individual who is:

• High levels of self-awareness; they will actively seek out feedback on their performance (both results and behaviours) with a view to continuously learning and growing as a leader. They will demonstrate high levels of accountability and resilience and communicate effectively both internally and externally
• You must be open-minded, curious, resilient, and solutions-oriented, and be committed to promoting equality, and safeguarding the welfare of team members and clients alike.
• Energy and passion for purpose
• Focus and drive and ability to stay on track
• A commercial mindset, whereby they understand the levers for profitability for success within their marketplace
• Focus on the big picture, while understanding the detail
• strong networking skills
• Flexible and adaptable
• Culturally aware
• Courageous, willing to take risks
• A compelling and influential communicator
• Action and results orientated.