Business Development Manager - Home Care at Omegayksi

Job Summary

• The Business Development Manager will lead the growth and market entry strategy for a care home in Abuja.
• This role involves developing and executing business strategies, identifying growth opportunities, building relationships with key stakeholders, and driving revenue growth.
• candidate will be instrumental in positioning the care home as a trusted provider of quality care services while ensuring sustainable business growth.

Key Responsibilities
Market Research & Analysis:

• Conduct thorough market research to identify growth opportunities and trends in the care home and elderly care sector in the new country.
• Analyze local regulations, competition, and consumer needs to ensure the care home’s offerings align with market demand.
• Develop a strategic plan for market entry and expansion.

Business Strategy & Planning:

• Develop and implement business development strategies to ensure successful market penetration and long-term growth.
• Work with senior management to set financial goals, KPIs, and timelines for scaling operations.
• Identify potential business partners, investors, or joint ventures that could support the start-up’s expansion goals.

Sales & Marketing:

• Build and manage relationships with key stakeholders, including healthcare providers, government agencies, and potential clients.
• Develop a marketing and sales strategy to promote the care home’s services to the target audience.
• Collaborate with the marketing team to create campaigns that raise brand awareness and attract clients.
• Lead negotiations and close deals with key partners, such as hospitals, insurance providers, and corporate clients.

Partnership Development:

• Identify and pursue partnership opportunities that will enhance the care home’s visibility and market share.
• Collaborate with healthcare organizations, government agencies, and community groups to build a strong referral network.
• Attend relevant industry events, conferences, and trade shows to represent the care home and build strategic connections.

Financial Management & Reporting:

• Assist in developing the business budget, ensuring that the business development activities are aligned with financial goals.
• Monitor the financial performance of the care home in terms of revenue growth, profitability, and ROI.
• Provide regular reports on business development activities, market conditions, and financial forecasts to the senior management team.

Regulatory Compliance:

• Ensure that the care home complies with all local and international laws, regulations, and licensing requirements.
• Stay updated on changes in healthcare policies and regulations that may impact the care home’s operations.

Team Leadership & Collaboration:

• Collaborate with internal teams to ensure alignment of business development goals with operational capabilities.
• Provide guidance and support to junior staff involved in business development and marketing efforts.
• Foster a culture of collaboration, innovation, and continuous improvement within the team.

Qualifications & Experience

• Bachelor’s degree in business administration, Healthcare Management, or a related field. A master’s degree is an advantage.
• Minimum of 5 years of business management or allied experience, ideally in healthcare, elderly care, or hospitality.
• Proven experience in business development, market expansion, and sales strategy in a start-up or new market environment.
• Experience in managing relationships with stakeholders across healthcare or service-based industries.
• Understanding of the healthcare industry and care home regulations in the country (or ability to quickly familiarize with local regulations).

Key Competencies:

• Strong leadership and decision-making skills.
• Excellent negotiation and relationship-building abilities.
• Strategic thinker with strong analytical skills.
• Proven track record of driving revenue growth and expanding business operations.
• Strong communication and presentation skills.
• Ability to work in a dynamic, fast-paced start-up environment.