Business Development Manager at BOGO Beverages

Key Responsibilities

• Develop and execute business plans to deliver sustainable sales and revenue growth across Lagos Island.
• Drive market expansion by onboarding new distributors and wholesalers across unserved and underserved locations.
• Own and manage the Business Development Area (BDA) P&L.
• Establish and maintain a strong performance management culture across the sales team.
• Oversee credit risk management and ensure compliance with company policies and procedures.
• Champion excellent in-trade execution across all sales channels.
• Manage trade assets within the assigned Business Development Area.
• Strengthen customer relationships through effective inventory management, profitability improvement, and van sales coaching.
• Recruit, train, coach, and manage the sales team to consistently achieve and exceed targets.
• Provide market intelligence and identify emerging business opportunities across Lagos Island.

Requirements

• Bachelor’s Degree in Business Administration, Marketing, or a related field. MBA is an added advantage.
• Minimum of 5 years’ proven experience in the Wine & Spirits or FMCG industry.
• Strong track record of meeting and exceeding sales targets.
• Proven ability to position and differentiate products in competitive markets.
• Excellent communication, negotiation, leadership, and presentation skills.
• Strong analytical, commercial, and problem-solving capabilities.
• Demonstrated ability to manage distributors, wholesalers, and key trade partners.
• Ability to thrive in a fast-paced, target-driven environment.
• Must reside within Lagos Island and its environs.