Business Development Lead at YellowBridges Nigeria

Job Description

• As a Business Development Lead, you will own the KPIs for Acquisition, Retention and Revenue in Nigeria from both the B2B and B2C channels.
• The job holder will collaborate with the product, merchant services and marketing teams to conceive, manage, analyze and optimize various initiatives and/or products that drive partner acquisition and growth.
• The candidate must be comfortable working with technology to manage the sales teams as well as to support and service customers.
• They must show a proven track record of managing high-performing field/digital teams at scale, to deliver on key metrics.

Key Responsibilities:

B2C Channel

• Responsibility to achieve the acquisition, growth and revenue business objectives for multiple cities in Nigeria
• Provide vision and leadership to the sales team while building a high performance, innovative and results-driven sales organization 
• Own key KPIs for the portfolio, including number of borrowers, retained borrowers, average drawdowns, and default rate.
• Distill KPIs down to the  agent level, while ensuring that they are achieved.
• Build framework for operations of the sales  team.
• Build and manage training, hiring, onboarding and compensation processes for the sales team.
• Utilize allocated resources to achieve business objectives.
• Work with the product team to utilize channels for acquisition and expansion of borrowers.
• Leverage partnerships with Co-operatives and such organizations as key channels.
• Ensure all staff comply with all applicable legal and regulatory requirements and, where appropriate, best practices.

B2B Channel

• Set goals and develop plans for customer acquisition, retention and revenue growth
• Research, plan, and implement new target market initiatives
• Pursue leads and move them through the sales cycle
• Develop proposals and partnership agreements for prospective clients
• Collaborate with the product growth and marketing teams to create marketing campaigns that drive growth in terms of user acquisition and retention
• Experiment with various channels for organic growth, bringing in innovative ideas and discovering new opportunities for increasing traffic as well as retention
• Support the ongoing analysis of business performance required to inform marketing and product development decisions on a day-to-day basis

Required Qualifications:

• Degree or HND or equivalent
• 5-7 years’ hands-on experience in leading e-business, enterprise sales, sales operations and relationship management, preferably in financial services, insurance, technology 
• Experience in leading and managing B2B and B2C sales channels across multiple cities
• Strong communication, interpersonal, and problem solving skills
• Ability to work quickly and flexibly, where things move rapidly and are inclined to change based on result
• Proven track record in managing multiple field teams simultaneously. 
• Experience with informal retailers on the field, especially in financial services or insurance