Brand Executive at Westfield Consulting

Job Description

• Brand Executive are responsible for developing brand strategies, promoting brand growth and expansion, implementing brand plans, and using a variety of data to drive volume and profitability. In their essence, brand managers are focused on achieving brand business objectives in the short and long term.
• Most brand managers have a Bachelor's degree in marketing and demonstrate deep knowledge about market research, analytics, and consumer behavior.
• The best brand managers have strong reserach skills and work well in cross-functional environments.

Responsibilities

• Identify research needs, execute research studies and projects, and analyze research in order to identify opportunities
• Stay current on market trends and competitive activity
• Establish and maintain brand budgets
• Define and manage the brand communication strategy using a variety of media
• Own the development and messaging of the brand narrative
• Create, execute, and manage marketing programs and campaigns

Qualifications

• Interested candidates should possess a Bachelor's Degree with 2-5 years experience.