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    • Area Sales Representative - Lagos at BIC Nigeria

    Posted: Aug 28, 2026
    Expires: Not specified
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  • We are Africa’s premier Agribusiness company solving problems in agriculture and ensuring food availability through efficient farming and food production methods, thereby raising agribusiness models.

    View All Jobs at BIC Nigeria


     

    Area Sales Representative - Lagos

    Job Summary

    Main Responsibilities / Tasks

    • Responsible for the growth of BIC business in the Sales Area recruits’ new customers and enhance satisfactions of existing customers.
    • Generate sales order and ensure delivery of products in the assigned sales areas and outlets
    • Efficient retail redistribution of all BIC products and effective coverage of relevant outlets in the assigned sales areas
    • Regularly review of performance with the regional managers and customers in line with agreed target.
    • Develop coverage Plan for the territory.
    • Seek new sales opportunities within designated sales areas.
    • Flawless implementation of SFA and other projects in sales areas.
    • Flawless promotion execution and POSM deployment

    Key Performance Indicators

    • Achieving sales targets; Volume and Value
    • Achieves coverage plan and number of new outlets listing
    • Frequency of orders and cash collection
    • Speed to shelf and high impact visibility
    • Strong Numeric and Weighted Distribution of BIC products in region.

    Complex Criteria

    Professional skills:

    • R - Business and results oriented with proven negotiation skills
    • R - Able to identify new sales opportunities
    • D - Understand needs of customers and provide solution lead
    • R - Hard working, rigorous, well organized and able to work autonomously
    • R - Ability to complete assigned task within a short period of time
    • D - Analytic, accurate and quick interpretation of figures

    Personal skills:

    • R - A self-starter, working under their own initiative... and a completer/finisher
    • R - Ability to analyze and provide clear recommendations
    • R - Good communication skills (writing & verbal)
    • R - Build strong relationships with both key external and internal customers
    • R - Energy and passion for achievement of own commitments and delivering company objectives
    • D - Able to influence and persuade others to take a specific course of action

    Check how your CV matches this job

    Method of Application

    Interested and qualified? Go to BIC Nigeria on careers.bic.com to apply

    Build your CV for free. Download in different templates.

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