Advertisement Manager at Betfigo

Key Responsibilities:

1. Design and execute innovative local advertising strategies to drive brand awareness and engagement.
2. Manage end-to-end campaigns for billboards, posters, and other promotional channels.
3. Utilize DSP platforms to optimize ad targeting, placement, and performance.
4. Collaborate with creative teams and external vendors to ensure seamless execution of campaigns.
5. Monitor, analyse, and report on campaign performance metrics, delivering insights and recommendations.
6. Ensure alignment with the company’s brand guidelines and compliance with local advertising regulations.

Qualifications and Skills:

1. Bachelor’s degree in Marketing, Advertising, Communications, or a related field.
2. 2-4 years of proven experience in advertising, with a focus on local promotions and digital platforms.
3. Proficiency in DSP tools and platforms.
4. Creative and analytical mindset with attention to detail.
5. In-depth knowledge of OOH advertising and local market trends.