Corporate Communications and Branding Executive at Ascentech Services Limited

Summary

This role entails Establishing strategy and policy direction for internal and external communications of the company, this includes;

• Advertising
• Media and Publicity
• Talent Managements
• Events Management
• Branding and Image Management
• Partnerships and Sponsorships

Responsibilities

• Establishes strategy and policy direction for internal and external communications and corporate relations of the organisation, including publicity and public relations, advertising, branding, image management/positioning.
• Responsible for all written communications, including electronic and print communications, contributions to company publications, marketing materials, websites and client/community engagement communications;
• Articulates clear brand goals and objectives and provides leadership for brand management activities and public relations strategies across the organisation.
• Provides strategic counsel to Executive Committee and senior management teams, business unit managers to build and protect corporate brand name and image.
• Implements brand acculturation programmes to ensure full understanding and adoption of the oragnisation's brand by all employees
• Establishes communication and brand management guidelines and ensures compliance, for standardization and quality control
• Establishes overall strategy and program for community relations; oversees corporate social responsibility strategy and project definition/execution including budget allocation and management
• Identifies and develop strong alliances/partnerships with reputable local and international external agencies, vendors, suppliers, major brands and investors.
• Develops strategies to ensure the organization's relationship with partners reflects positively on the company's image
• Actively develops effective and innovative media opportunities for the company.
• Apply strong project management skills to deliver projects on time and within budget as well as identify potential obstacle and create plans to overcome them
• Manages the agreed budget for Corporate Communications and Branding 
• Develops metrics to measure impact of advertising and sponsorship initiatives on brand perception and the company's overall performance
• Tracks brand perception indicators against the organisation's brand goals and objectives
• Develops and implements brand management plans and ensures compliance across all levels in the company
• Defines clear corporate communications and advertising strategies and programs to achieve brand objectives
• Provide oversight for corporate social responsibility and sustainability strategy and programs.

Experience
Minimum of 2 - 3 years cognate experience in a reputable organisatio with a minimum of 1 year in marketing, branding and or public relations function.