Visa is a global payments technology company that connects consumers, businesses, banks and governments in more than 200 countries and territories, enabling them to use digital currency instead of cash and checks.
Visa has built one of the world’s most advanced processing networks. It’s capable of handling more than 24,000 transactions per se...
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This is a key role within SSA CR organization, advancing Visa’s business interests across West Africa via the deployment of effective internal and external communications.
He/she will actively contribute to the overall development of the Regional CEMEA CR function and agenda.
Principle Responsibilities/Key Results Area
Proactively create and execute efficient and timely communications strategies that align to and support the regional business development priorities
Build and maintain relationship with key media outlets across West Africa, in accordance with CR strategy and protocols with a particular focus on Tier1 outlets. Become a key contributor to crisis/issues management in market/regions of responsibility.
Participate actively as a core member of the CEMEA CR team and advocate to the West Africa leadership teams the overall communications agenda and function priorities. Ensure CR plays an active role in shaping the business agenda locally.
Raise awareness of the company and improve its corporate reputation among critical audiences in each market as measured by media coverage, message pull-through and, where possible, perception audits.
Build and grow new external partnerships in line with our global Social Impact/SCR agenda.
Build and implement product communications plans, with particular focus on digital payments and innovation
Effectively manage regional team (if/where available), agency suppliers and coach them to excellence. Set goals for self, the team and the agency team to deliver against the CR strategy.
Develop effective integrated communication’s programs joint with the marketing teams on major projects.
Participate as a key advisor on effective regional employee engagement programs.
Operate as a flexible team member within the wider SSA communications team
Qualifications
10-15 years experience in communications or a related field, preferably with global organizations