Senior Marketing Manager - Data Product (ISP) at Lorache Consulting Limited

Requirements

• Engineer (Electronics & Communications) with MBA from tier II colleges preferred. Others with relevant experience in companies of repute can also be considered
• Experience: 10-15 years
• Candidate who have worked in a TELCO /ISP/ Broad band service provider. Candidates with experience in a TELCO and Broad Band service provider would be preferred.
• Applicant must be a self –starter and must have the ability to work on his/her own
• Candidates with experience in customer Acquisition side and customer retention side ( CLM) would be preferred
• Psychographics- A go-getter, a survivor, and with a can-do attitude.

Core Skill set:

• Data Product designing, Pricing and Customer Life Cycle Management for retail customers. Experience in designing products for Enterprise customers would be an added plus.
• Applicant must have exposure to 4G LTE and 4G LTE VOLTE domains – both Data based and Voice based products
• Candidate must have handled campaign management tools and have the ability to conceptualize, configure and operate segmented offers for identified segments of customers
• Higher skill levels in:
  • Analyzing and understanding customer usage/behavior related data
  • Bringing out relevant/actionable insights
  • Conceptualizing products based upon insights to maximize revenue generation
• Applicant must have the ability to devise effective Go-To – Market programs for the new acquisition products