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  • Posted: Mar 9, 2018
    Deadline: Not specified
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    SABMiller is in the beer and soft drinks business, bringing refreshment and sociability to millions of people all over the world who enjoy our drinks. We do business in a way that improves livelihoods and helps build communities. We are passionate about brewing and have a long tradition of craftsmanship, making superb beer from high quality natural ingr...
    Read more about this company

     

    Assistant Brand Manager, High End

    Reference Number: ABI108

    Job Description

    Amongst other duties, the job holder will;

    • Analyse data for insights & articulates brand issues and opportunities.
    • Articulate goals & objectives consistent with the role of the brand.
    • Implements winning activity plans which deliver brand strategy and objectives & in line with creative platform.
    • Deliver, measure and evaluate activities which win in the market to optimise performance and marketing spend effectiveness.
    • Develop, manage and execute premium event executions aligned to global properties.
    • Develop, manage and execute key activities on social media platforms, earned media concepts and tactical campaigns.
    • Project management to deliver activation on time & on budget
    • Manage the global sourcing and timely delivery of all marketing materials required for the annual integrated brand channel plan.
    • Clear communication of activities & execution standards to channel & sales
    • Conduct brand performance analysis
    • Understanding of profit pools & value chain to recognise value drivers.
    • Manage internal and external stakeholders and drive excitement for the brand and its activities.
    • Manage global stakeholders to develop local strategies and execute global properties, also
    • Support the development of the brand strategy based on agreed global priorities and align the relevant stakeholders on the strategy.
    • Lead the development and execution of 360 integrated activities leveraging the agreed strategy and core creative idea.

    Requirements
    The occupant of this position should possess:

    • Degree in Business, Marketing, Communication or related field
    • Minimum of 2 years relevant experience
    • High-End brand experience preferably

    Key competencies and attributes:

    • Experienced in digital marketing and experiential events
    • Passionate, self-starter
    • Good written and verbal communication
    • Action and results oriented

    Method of Application

    Interested and qualified? Go to SAB Miller on sabmiller.mcidirecthire.com to apply

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