Analyst, Sponsorship & Promotions (Mass Market) at MTN Nigeria

Job Description    

• Assist in the execution and management of Mass market sponsorships & promotions in the Brand & Communication department in line with the overall marketing strategy in conjunction with the Sponsorship and Promotions Manager.
• Articulate knowledge of industry best practices with regard to sponsorship, promotions, and events
• Liaise with cross functional units to ensure smooth implementation of all high value sponsorship, promotions, and events
• Assist in the implementation of the various functions in MTNN on all mass market (women, youth & teens) Sponsorship & promotions
• Implement short and long term strategy for the sponsorship, promotions and events teams for penetration into the mass market segment of the Nigerian telecom market
• Execute the activities stipulated in the brand & communication Management plan to ensure that brand and communication objectives are achieved.
• Assess mass market sponsorship proposals related to brand & communication.
• Assist in coordinating MTN’s sponsorship activities in the brand & communication’s youths & teens segments
• Implement metrics to measure impact of current processes and strategy related to sponsorship & promotions for Women, Teens & Youth
• Liaise with the legal division in ensuring compliance to all relevant contractual agreements (MOU’s & SLA’s)
• Facilitate all sponsorship & promotions related to brand & communication
• Manage relationship with agencies and affinity partners
• Assist to monitor external vendors, event managers and agencies to ensure activities are cost effective and agreed to timelines or scales

Job Condition    

• Normal MTN working conditions.
• Willing to travel a lot at short notice.

Requirements

• First degree in a Business related or Social Science discipline.
• CIM Certification (Added Advantage)
• Minimum of 3 years’ experience in an area of specialisation; with experience working with others
• Experience working in a medium organization
• Experience in sponsorship and Promotions
• Marketing Experience, either on the client’s side or the agency side Training:
• Introductory Telecom Marketing Training
• Intermediate Sponsorship Management Training
• Intermediate Telecoms Training