Communications Manager at Ingressive

The Communications Manager will be an integral part of Ingressive, and will enjoy a broad range of assignments and responsibilities, coupled with the opportunity to learn about - and experience first-hand - the growth of the African technology ecosystem and the different stakeholders that make it work.
 
What you’ll do:

• Collaboratively define and execute on a 12-month content and social media marketing plan through competitive research and audience identification 
• Create editorial calendars to distribute content through owned and earned channels
• Accountable for all content marketing initiatives to drive views, traffic, engagement and leads.
• Be responsible for producing digital marketing content such as newsletters, blog posts, case studies, email campaigns, e-books etc
• Identify content creation and co-marketing opportunities with industry influencers and bloggers to expand awareness and generate sales ready leads for Ingressive’s Account Services
• Analyse the effectiveness of content campaigns through collecting data and producing reports. Ensure that insights are integrated into current and future strategies
• Strategic eye for SEO and crafting content for both readers and search engines
• Identify campaign themes and build integrated content bundles to generate and nurture leads, educate prospects, engage customers and increase brand awareness
• Ability to analyse data from the various platforms, derive insights and incorporate them in your daily work
• Create and share engaging social media content daily, including graphics and videos, and curate relevant news
• Continuously improve by capturing and analyzing appropriate social data/metrics, insights and best practices, and then acting on the information
• Collaborate with other departments (customer relations, sales etc) to manage our reputation, identify key players and coordinate team strategies
• Communicate with followers, respond to queries in a timely manner and monitor customer reviews

Who you are:

• You have 2-3 years of branding or marketing experience at a software company
• You exceptional copywriting skills, line-editing skills, proofreading skills and experience in content management
• You have past experience managing and growing key social media channels such as Twitter, Facebook and Instagram.
• You are comfortable with creative tools like Canva, Photoshop or Sketch and can create graphics / digital images for sharing on social media
• You take initiative to direct your own days, identify worthwhile projects, and take actionable steps to accomplish goals
• You are energetic, resourceful and do what it takes to get the job done; you are hungry to learn and you actively look for opportunities to contribute
• You are highly organized and detail-oriented; you can handle multiple projects and dynamic priorities without missing a beat
• You have an impeccable attention to detail and strong follow-through; you’re organized, self-motivated, and able to balance priorities in a fast-paced environment
• You are interested in tech entrepreneurship and/or investment into startups and relish the opportunity to learn more about the startup ecosystem
• You have a strong desire to learn from others and evolve in a business environment
• You’re excited about working in a small, scrappy team that has giant ambitions
• You’re an outspoken and opinionated individual who isn’t afraid to debate your position using data
• You’re highly analytical and are excited about data-driven experiments

What you get:
Salary commensurate with experience. Above and beyond financial compensation, the benefits of working at Ingressive include:

• The opportunity to work with a fast-growing organisation that is creating a bridge between the African technology ecosystem and global investors.
• Being part of a small and fast paced team with a lot of flexibilities and responsibilities
• A book allowance to help us collectively build the Ingressive library
• The opportunity to rapidly expand your network with foreign and domestic leaders within the technology and investment ecosystem

Location: Victoria Island, Lagos