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  • Posted: Dec 18, 2015
    Deadline: Jan 2, 2016
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    Bharti Airtel Limited is a leading global telecommunications company with operations in 20 countries across Asia and Africa. With headquarters in New Delhi, India, the company ranks amongst the top 5 mobile service providers globally in terms of subscribers. In India, the company's product offerings include 2G,3G and 4G services, fixed line, high spee...
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    Manager: Research

    Job Purpose

    • Lead the process of consumer and customer insight generation in Airtel Networks Nigeria
    • Ensure the integrity of insights and its integration in the decision making process
    • Manage and control the Marketing OPEX 

    Key Accountabilities

    Increase the focus and yield of marketing investment  

    • Supporting the strategic planning and decision making process for Airtel, through actionable understanding of consumer needs

    Research development management and control           

    • Ensure efficiency and effectiveness of consumer, customer research projects based on key user requirements, guidelines and information needs

    Monthly research report management

    • Coordinate primary market research and analysis, ensuring that research partners develop appropriate design, spread, effective and high quality work

    Leadership Accountabilities      

    • Develop and implement appropriate training to marketing research area and relevant parts of the organisation

    Management Accountabilities 

    • Continuous analysis of consumer, customer and market trends to identify and recommend new business opportunities to Management Team
    • Track behavior of consumer and customer segments providing actionable and meaningful insights into segment definition, product development and marketing strategies

    Relationship Accountabilities   

    • Build a good working relationship with Market Planning unit as well as with the rest of the marketing department
    • Develop and manage close working relationship with research agencies, validating research method and results

    Budget Forecasting        

    • Liaise with various departments to develop the AOP budget
    • Provide monthly reporting on actual operating expenditure and bi-monthly preparation of operating expenditure flash and forecast

    Reconciliation           

    • Manage the OPEX reconciliation between Marketing and Budget control
    • Manage reconciliations of outstanding Marketing spend

    Accruals              

    • Perform analysis of monthly accrual entries, prepare any necessary adjustments and provides explanations to the Finance teams
    • Prepare monthly spend accruals to ensure commitments are adequately booked

    Reporting: Prepare weekly report to share with stakeholders  

    • Prepare weekly report of budget vs. OAF
    • Prepare weekly report of OAF vs. PO raised
    • Prepare weekly report of PO versus invoice

    Educational Qualifications & Functional / Technical Skills

    • A relevant university degree
    • Marketing strategy development
    • Marketing research &insight common platforms and best practices
    • Research management and design
    • Quantitative and qualitative analysis
    • Consumer and customer research

    Other requirements

    • Motivating, coaching and developing people
    • Developing and maintaining relationships with external suppliers
    • Ability to influence planning process
    • Project management
    • Agency management

    Method of Application

    Build your CV for free. Download in different templates.

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