Marketing Manager at Marie Stopes

Reporting to: Commercial Director
Duration of contract: 2 years (renewable)

The primary responsibility of the Marketing Manager is to manage/grow existing brand, develop new products and implement strategic brand plan to achieve revenue, profit/market share and life cycle objectives for brands in the assigned portfolio.

Key Responsibilities

• Successfully manage products in our portfolio
• Develop and implement Brand Strategy for products to achieve revenue, profit/market share and life-cycle objectives.
• Develop strategies and tactical plans for the sales team and ensure implementation.
• Review brand strategy periodically, exploit positive changes in environment or effectively manage constraints to its implementation for the achievement of brand/portfolio objectives.
• Manage external agencies to ensure that appropriate, accurate and timely brand messages are communicated to the right target audience, 'using the most appropriate cost-effective medium
• Generate necessary data required for market and brand building, and brand planning across life cycles.

Qualifications & Experience:

• OND/HND or Degree in a health related course is acceptable.
• Background knowledge and strong ability in merchandising.