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• Managing SEO/SEM (PPC) advertising campaigns
• Monitoring and generating Web Analytics and Webmasters reports
• Measure and report performance of all digital marketing campaigns
• Identifying, analyzing and implementing ideas to improve online customer experience and conversion rates through iterative, in-depth A/B and Multivariate testing
• Determine overall hierarchy of information based on end user needs (UX/IA optimization)
• Performing keyword research in coordination with client business objectives to optimize existing content and uncover new opportunities as directed by the Head of Digital Marketing
• Supporting the Head of Digital Marketing in coordinating elements and structure of websites and web pages
• Providing recommendations and execute strategies for content development in coordination with SEO goals
• Performing weekly report on campaigns performance
QUALIFICATION:
• 5-7 years of experience working as an SEO Analyst or Specialist
• Bachelor’s Degree – required
• Written and verbal fluency in English
• Advanced level in Word, Excel and PowerPoint
• Results oriented, attention to detail; strategic thinker
• Honest and ethical; team player with strong interpersonal and organizational skills
• Must possess a Calm, mature and courteous disposition
Check how your CV aligns with this job
Qualified Candidates should forward their CV's to careers@wakanow.com with the title of the job as subject. Application closes on the 1st of April 2015
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