Business Transformation Analyst: Go-To-Market / G2M at Philips

Main Purpose of the role
To provide G2Manalytical support to the marketing and sales teams across Africa as weimplement a globally standardized. The analysts will follow a global playbookand work closely with the G2M project manager and local businessrepresentatives in local markets to provide actionable plans on how to improvePhilips' competitive position.
 
Key Accountabilities:

• Set up and monitor consumer quantitativesurveys, focus groups, trade surveys and market sizing research
• Analysis of consumer surveys to understandhow product and service offerings should be adjusted to maximize Philips'performance in the local market
• Detailing out network coverage model incurrent distributor set-up and performing analysis to segment currentdistribution partners
• Analyze the distribution landscape in thelocal market and assist in new distributor selection
• Analyze retailer/consumer surveys tounderstand the key differentiators in the local market that drive purchasingbehavior of Philips customers and consumes
• Defining of KPIs and incentives packagesthat should be used for the sales force
• Segmentation of local Philips accountsinto different tiers – identifying the key accounts that require the mostattention
• Stakeholder management
• Influencing key stakeholders to driveconclusions with Business basis data & analyses

Knowledge & Skills

• Excellent verbal, written, presentationand interpersonal skills
• Ability to work independently in absenceof daily supervision, exercising sound judgment and initiative with greatattention to detail
• Ability to work in a matrix organizationsupporting teams regionally virtually
• Excellent time management skills
• Sound business sense and a creative mind
• Works independently to design, implement,troubleshoot and optimize the performance of assigned process
• Effective in facilitating and motivatingcollaboration, agreement, and commitment among diverse groups.
• Demonstrated ability to work in amultitasked, fast-paced and changing environment
• Experience managing multiple stakeholders
• Self-confidence, stress management skills,intellectual curiosity and ability to adapt
• Advanced skills using all MS packages /applications

Education & Experience

• Completed Bachelor’s Degree inMathematics, Engineering / Statistics / Commerce / Actuarial Science(Essential)
• 3 – 5 years’ experience as aConsultant / Business Analyst / Marketing Intelligence / Researcher on go-to-marketingprojects in a large multinational  FMCG /Consumer Services / Telecommunications organization. (Essential)
• Fluency in Business English (Essential)
• Willingness to travel in / outside theregion up 25%-40% (Essential)
• You may be required to be based out ofyour home country in one of our territory countries from time to time(Essential)