Brand Manager at Fadac Resources

Summary of the Role

• A core member of the agency’s brand solutions (creative) department, you will work under the Head of Strategy to plan, create and deliver engaging branded content & campaigns for clients that increases the reputation and visibility of the agency’s creative services, as well as, develop and execute the agency’s clients overall experiential marketing strategies.

Principal Accountabilities

• To consistently demonstrate understanding of clients’ expectations through development of effective proposals and campaigns that aligns to the Agency’s overall content & creative services strategy.
• To oversee assigned projects throughout its lifespan to ensure adherence to budget expectations and conclusion of each project with an impressive case study.
• To formulate effective communication and execution strategies for winnable and efficient campaigns that aids the achievement of clients’ business objective.
• Internal collaboration with the creative team to design internally-led brand products that can be archived and utilized retroactively.
• Collate & compile thorough on-brand case study reports for clients & for internal purposes.

Job Description

• Intelligent understanding and Interpretation of client briefs
• Build/develop creative, usable and actionable ideas
• Developing communication strategies targeted at key audiences of the brand using the brand’s USPs
• Presenting business strategies and recommendations in proposals.
• Working with operations team to identify consumer touch points and understand executable mechanics
• Identifying and understanding the wants, needs and motivations of key audiences for the brand.
• To analyze the business environment our clients play in, and identify new platforms of promoting brands.
• To develop winnable and efficient campaigns that solve clients business objective
• Integrating design/copy & strategy development functions towards effective creative efforts of assigned brief.

Requirements

• Minimum of Bachelor's Degree
• Minimum of one year relevant experience in a reputable marketing and/or advertising company with proven experience in developing winning branded content proposals/campaigns and client-facing communications
• Relevant professional certification an added advantage

Skills:

• Business Communication
• Interpersonal relationship
• Creativity
• Critical thinking
• Planning
• Organizing
• Strategy Agility
• Presentation
• Business Acumen