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  • Posted: Oct 16, 2018
    Deadline: Oct 22, 2018
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    The name Okadabooks was thought of when the founder was riding an okada in his dreams. He noticed how Okadas were able to bypass the congested roads of Nigeria by offering a cheaper, faster and more flexible alternative to conventional means of transportation. Today the conventional way of reading and publishing books is currently experiencing a traffic jam ...
    Read more about this company

     

    Social Media Marketer

    Location: Yaba, Lagos
    Job Type: Full-time

    Job Description

    • Do you tweet, share, and post to social media in your sleep?
    • Do you know what it takes to grow an online community?
    • Our social media managers manage our social accounts by implementing strategies and tactics that grow our followers, engage and retain them, and help convert them into leads, customers, and active fans and promoters of our company.
    • You should have command of best practices and trends in social media marketing, enjoy being creative, and understand how to both build and convert a digital audience.

    Responsibilities

    • Build and manage the company’s social media profiles and presence, including Facebook, Twitter, Instagram, and additional channels that may be deemed relevant.
    • Create shareable content appropriate for specific networks to spread both our brand and our content.
    • Monitor and engage in relevant social discussions about our company, competitors, and/or industry, both from existing leads and customers as well as from brand new audiences.
    • Run regular social promotions and campaigns and track their success (e.g., Twitter & Instagram chats etc.).
    • Work alongside other marketers and content marketers to help distribute content that educates and entertains our audience and supports marketing goals.
    • Drive consistent, relevant traffic and leads from our social network presence.
    • Explore new ways to engage and identify new social networks to reach our target buyers.
    • Track, measure, and analyze all initiatives to report on social media ROI.

    Requirements

    • Active and well-rounded personal presence in social media, with a command of each network and their best practices.
    • Excellent communicator and creative thinker, with an ability to use both data and intuition to inform decisions.
    • Proficiency in using social media software (e.g. HubSpot’s Social Inbox) to monitor social media conversations. You will be our ear to the ground to route the appropriate marketer, sales rep, and/or support rep to social conversations.
    • Bonus experience and skills include Canva, inbound marketing, and blogging.

    Method of Application

    Interested and qualified? Go to OkadaBooks on docs.google.com to apply

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