Latest Jobs at Husk Power Systems

Key responsibilities:
General

• Work closely with the Country Director and other members of the Nigerian Management Team to deliver on country business objectives.
• Support the optimization of various Husk NG activities to ensure best practices are entrenched towards more efficient processes.
• Support in driving “Best Practices” across the business. Once a “Best Practice” has been identified, ensure that the practice is visible nationally and to another subsidiary.
• Support efforts in the training and mentoring of new employees for capacity-building purposes.
• Understand the priorities of the country operations and support the Country Team when required.
• Provide requisite support and inputs on building and aligning various company processes and policies according to global best practices.
• Other duties may be assigned from time to time.

B2B Partnership Engagement

• Own partnership identification and mapping efforts towards identifying relevant B2B partners (and other stakeholders) within and outside the industry for structured engagements.
• Engage with all relevant B2B partners and stakeholders to drive business development efforts.
• Coordinate external relations efforts with existing and potential partners to strengthen working relationships with these entities.

Strategic Partnerships

• Lead engagement with private sector players who align to Husk’s business strategy, model and growth trajectory.
• Drive strategic partnerships - local and foreign - that align with the organization’s overall strategy and objectives.
• Support Business Development partnership activities with the Heads of other Business Units on areas including engagements with strategic partners.
• Provide support on various marketing partnerships and market/business positioning strategies in alignment with organization strategic objectives.
• Liaise with VP - West Africa, Business Development, CMO, Global VPs, Marketing and Sales on possibilities of replicating already existing global strategic partnerships in-country.

Portfolio Growth and Business Support

• Identify possible portfolio growth opportunities within focus areas.
• Coordinate with the relevant Teams and external stakeholders on inputs regarding organic and inorganic portfolio growth.
• Prepare and deliver proposals to internal and partners where suitable opportunities are identified.
• Support efforts for business communications internally and externally, including project press releases, case study development, and videos.

Funding Submissions

• Support funding engagement with Country and Global Teams.
• Drive engagements on funding proposals for expanding B2B and C&I partnerships.

Thought Leadership

• Drive thought leadership engagements to ensure Husk maintains local visibility as an industry leader within the DER space.

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JOB SUMMARY

• This is an exciting opportunity for a driven and innovative Product Marketing Manager to make a significant impact and contribute to the growth of our company. If you are passionate about product marketing and possess the required skills and qualifications, we invite you to apply and join our dynamic team.

Key Responsibilities Include:

Market Research and Analysis:

• Conduct thorough market research to understand customer needs, market trends, and competitive landscape.
• Analyze data to identify key insights and opportunities for product positioning and differentiation - Ultimately owning fine-tuning of product-market fit

Product Positioning and Messaging:

• Develop clear and compelling product positioning and messaging that resonates with target audiences.
• Create and maintain buyer personas from customer segmentation to guide marketing efforts.

Go-to-Market Strategy:

• Develop and execute go-to-market plans for new product launches and feature releases.
• Coordinate cross-functional teams, including product management, sales, and customer support, to ensure successful product/campaign/feature launches.

Digital Product & App Ownership:

• Act as customer voice for digital product and app features, translating customer insights and business requirements into clear feature briefs and prioritization inputs for product teams.
• Drive end-to-end delivery and adoption of app features in partnership with Product, Tech, and Design, including launch readiness, in-app communication, and performance tracking against defined business metrics.

Content Creation and Campaigns:

• Create high-quality marketing content, including product brochures, presentations, case studies, and white papers.
• Plan and execute marketing campaigns across various channels, including, social media, and digital advertising.

Sales Enablement:

• Develop sales tools and training materials to support the sales team in effectively communicating product value.
• Conduct training sessions and provide ongoing support to the sales team.

Management Analytics & Reporting:

• Define and track clear success metrics across product, digital, and marketing initiatives to evaluate impact on adoption, revenue, retention, and customer experience.
• Own management reporting and insights, translating data into clear narratives and recommendations for senior leadership decision-making.

Requirements:

• Bachelor's degree in Marketing, Business Administration, or a related field. A Master's degree is a plus.
• Proven track record of successfully managing and optimizing marketing campaigns, A/B testing with a focus on driving business results. Experience in the energy sector is an added advantage.
• Experience and knowledge of developing and managing a digital products - minimum 5 years.
• Strong analytical skills with the ability to interpret complex data and translate insights into actionable strategies.
• Creative thinker, with ability to work effectively in a cross-functional team environment.
• Experience with marketing automation platforms, CRM systems, and analytics tools (e.g., Google Analytics, PowerBI, Tableau, etc.).
• Excellent communication, leadership, and interpersonal skills.
• Ability to thrive in a fast-paced environment, manage multiple priorities, and deliver results under tight deadlines with minimum intervention.
• Prior experience in a leadership or managerial role, demonstrating the ability to inspire and motivate a team.
• Willingness to travel as per requirements.
• Enthusiasm in strategic contribution and collaboration on other related marketing initiatives within the company to drive overall business growth and success.