Digital Sales Executive at Black Pelican Group

Role Overview 

The Digital Sales Executive will drive sales of Technogym's digital wellness solutions on behalf of BPL Wellness, the exclusive representative of Technogym, the world's number one wellness brand. The role is responsible for identifying, pursuing, and closing sales opportunities for Technogym's SaaS-based digital. The ideal candidate will bring a STEM background and a strong track record in SaaS or software-related sales, with the ability to clearly demonstrate the technical and business value of digital wellness solutions to drive revenue growth. 

Key Responsibilities 

New Business Development 

• Identify and pursue new sales opportunities for Technogym's SaaS-based digital solutions across target sectors, including fitness facilities, hotels, corporates, residential estates, and retail clients. 
• Build and maintain a strong pipeline of qualified prospects through proactive outreach, networking, and referrals, applying a consultative, software-sales approach. 
• Achieve and exceed assigned sales targets and revenue goals for digital solutions. 

Solution Selling and Product Demonstration 

• Conduct compelling, technically grounded product demonstrations and presentations that clearly communicate the value, functionality, and integration capabilities of Technogym's digital ecosystem to prospective clients. 
• Understand client needs, including technical and operational requirements, and tailor solution proposals accordingly. 
• Lead negotiations and close sales agreements, working closely with the broader sales and technical team where required. 

Client Relationship and Account Management 

• Manage relationships with existing clients to drive renewals, upsells, and cross-sells of digital solutions, applying SaaS account management best practices. 
• Serve as the primary point of contact for assigned accounts throughout the sales cycle and into onboarding and adoption. 
• Build long-term client relationships that support recurring revenue, repeat business, and referrals. 

Sales Pipeline and CRM Management 

• Maintain accurate and up-to-date records of leads, opportunities, and client interactions within the CRM system. 
• Track deals through each stage of the sales pipeline and ensure timely follow-up to maximize conversion. 
• Collaborate with the sales team to align on territory coverage and account ownership. 

Reporting and Sales Performance 

• Provide regular reports on sales activity, pipeline status, and revenue performance against targets. 
• Analyze sales data and client feedback to identify opportunities for growth and areas for improvement. 
• Contribute insights to sales forecasting and broader business strategy discussions. 

Qualifications and Experience 

• Bachelor's Degree in a STEM field (e.g. Science, Technology, Engineering, or Mathematics) or a related discipline. 
• Minimum of 4 years of relevant experience in B2B sales, with demonstrated experience selling SaaS or other software-related solutions. 
• Demonstrated track record of meeting or exceeding sales targets. 
• Strong presentation, negotiation, and closing skills, with the ability to communicate technical concepts to non-technical audiences. 
• Comfort with CRM systems and digital sales tools. 

Why Join BPL Wellness? 

• Represent Technogym, the world's number one wellness brand. 
• Be part of a people-focused organization that prioritizes employee welfare, creating a supportive environment that promotes stability, well-being, and long-term career success. 
• Accelerate your professional growth through structured learning, hands-on SaaS and technology sales experience, and continuous development opportunities. 
• Gain strategic exposure by contributing to the growth of a premium wellness brand within a reputable lifestyle solutions group. 
• Thrive in a high-performance environment where accountability, results, and sales excellence are valued, and strong performance is recognized with meaningful career advancement opportunities.