Zonal Manager - Benin at PZ Cussons

Job Purpose:

Lead the field sales team and Customers to deliver agreed business objectives including brilliant execution of sales and channel marketing activities within assigned zone

Context/Scope:

A key contributor to the success of the PZ Cussons commercial strategic plan with an effective and flexible field sales force; demonstrating industry leadership in both volume driving & brand building activity.

Responsible to:

Regional Commercial Manager

Responsible for:

CSM, OM, Neighborhood, Golden Outlets & SSF

Key Accountabilities

• Manage the activities of the field sales team in assigned zone
• Achieve agreed business targets/KPIs for the area (Top line, GM, Focus Brands, NPD, Tradex, POP deployment etc.)
• Achieve sales drivers (QDVP) objectives for the zone
• Manage sell-out of Customers in the zone
• Recruitment of customers, development and delivery of Joint Business Plans with key customers in assigned area.
• Develop and ensure implementation of outlet coverage strategy for the area
• Implement agreed Route to market strategy in assigned zone
• Ensure brilliant and successful execution of all Promotional/launch/agencies activities in the area and timely delivery of relevant reports.
• Identifies training needs of team, works with RCM, Capability Development Manager and HR to build Sales capability and ensure a talent pipeline.
• Feeds into the demand process to optimise the quality, accuracy and clarity of inputs.
• Provide market intelligence report in assigned area

Measurement/Performance Indicators

• Achieve weighted distribution targets
• Sell out target vs. Actual monthly/yearly performance (volume/value, QDVP, KPIs and timely execution of the activities)
• Coverage strategy and implementation
• Coaching and development plan implementation

Internal & External Relationships:

• Regional Commercial Manager
• Marketing/Sales/Channel/Supply Chain/Finance/HR team
• Line Managers (Performance Management, recruitment, induction)
• Key Distributors/Customers
• Government agencies within Zone
• PZ Marketing & Sales network

Knowledge, Skills & Experience Needed:

Qualifications:

• First Degree in any discipline
• Computer literacy (MS Word, Excel, PowerPoint)

Experiences: (What experience brings success to this role)

• Minimum of 3 years experience in marketing or sales, and over this period has successfully delivered on KPIs.
• Demonstrated ability to coach and develop people
• Field Sales management experience

Knowledge: (What does the person need to know)

• Good knowledge of business objectives and priorities.
• Working Knowledge of core Commercial Planning process (IMEX, CPM, Battle Plan, Risk & Opps, RiRo, SLOBs).
• Knowledge of Field Sales, Channel or Distributor Management
• PZ Cussons Leadership competencies