Senior Sales Manager at Prowess Spring Limited

Job Summary

• The Senior Sales Manager will be responsible for driving revenue growth, expanding market share, and leading the sales strategy for cement and screeding products.
• This role requires strong experience in FMCG or construction materials, with a deep understanding of distribution networks, contractor engagement, and B2B sales.

Key Responsibilities
Sales Strategy & Execution:

• Develop and implement strategic sales plans to achieve company targets.
• Identify new business opportunities in construction, real estate, and infrastructure sectors.
• Drive product penetration across retail, wholesale, and project channels.

Business Development:

• Build and maintain relationships with key stakeholders including contractors, distributors, developers, and retailers.
• Identify and secure high-value projects requiring cement and screeding materials.
• Monitor market trends, competitor activity, and pricing strategies.

Team Leadership:

• Lead, mentor, and manage the sales team to achieve performance targets.
• Set KPIs and conduct regular performance reviews.
• Provide training on product knowledge and sales techniques.

Channel Management:

• Expand and manage distributor and dealer networks.
• Ensure product availability and visibility across key markets.
• Optimize route-to-market strategies.

Revenue & Performance Management:

• Achieve sales volume, revenue, and profitability targets.
• Prepare sales forecasts, budgets, and reports.
• Track performance metrics and adjust strategies as needed.

Customer Relationship Management:

• Maintain strong relationships with key accounts.
• Resolve customer issues and ensure high levels of satisfaction.
• Negotiate contracts and pricing agreements.

Key Requirements
Education:

• Bachelor’s Degree in Business Administration, Marketing, Engineering, or related fields.
• MBA is an added advantage.

Experience:

• 5–12 years of sales experience, preferably in FMCG or building materials (cement, screeding, construction products).
• Proven track record of achieving sales targets and managing large territories.
• Experience in Cement or paint sales will be an added advantage
• Experience in B2B and project sales is essential.